The Fashion Museum
"We were delighted with the results of the campaign."
Hannah Tunstall, Heritage Publicity Officer / Bath Heritage Services
Bullet PR work regularly with the Fashion Museum in Bath. We have devised and run campaigns for several exhibitions including ‘A History of Fashion in 100 Objects’ – a major exhibition celebrating fashion from the 1500s to the present day.
Coverage achieved for the exhibition included a 2-page feature in The Times Saturday Review magazine, written by Fashion Editor Anna Murphy, along with coverage in the Telegraph Magazine, the Sunday Telegraph’s Stella, Stylist, The Pool and Emerald Street to name a few.
Bullet PR was also appointed by The Fashion Museum to work on their special exhibition for 2017, Lace in Fashion. Drawing on the riches of the museum’s collection, as well as generous loans from contemporary fashion designers, the exhibition showcases over 60 exquisite pieces, showing how lace has been used in fashion from the time of Shakespeare to the present day and features designs from Burberry, Karl Lagerfeld, Alexander McQueen, Erdem and Christopher Kane amongst others.
The exhibition garnered great coverage including an interview with curator Elly Summers on Radio 4’s Today programme, features in The Guardian and The Daily Telegraph and stories in titles which included Vogue, The Mail on Sunday and The Week. The campaign had a total reach of over 11 million.